About the Role
Start Date: September 2026 — as soon as possible.
Diversity. Inclusion. Belonging. Respect. Our values. These are the principles we use to build our team. We have an international, multicultural following and it's essential that we reflect that within our team and culture.
Please submit cover letter and CV - IN ENGLISH - by 22 August 2026 to: jobs@rockcorps.com
You must be bilingual in Portuguese and English to native standard for this role.
You must be based in São Paulo.
If you do not meet these criteria, we will not be able to consider your application.
About You
You have significant experience in marketing and communications. You are confident meeting new people from diverse backgrounds and building trust and rapport.
You can manage aggressive timelines. You love thinking both creatively and strategically to solve problems and design smart solutions. You believe in the power of business to do good. You have a global mindset and are inclusive in all you do. You are a dynamic and visionary leader with a passion for creating positive change and empowering people.
As the Marketing & Comms Manager for RockCorps Brazil, you will unleash the power of music and tap into the limitless potential of volunteers. Your proven track record in marketing demonstrates your ability to navigate challenges and deliver success in high pressure situations.
Now is your chance to join our team and lead the marketing and communications of RockCorps Brazil towards a future where the worlds of music, community and social impact converge.
If this sounds like you, we would love to chat.
You should be curious about and reading in English anything you can on:
● Marketing and communications
● Digital and social media
● Culture and music
● Brand partnerships within the pro-social space
● Impact of AI on marketing and communications
● Music for social change
● Brazil's cultural and social landscape, and its youth culture
About Us
RockCorps is a pro-social marketing and entertainment company.
We use music and culture to inspire action - providing the tools and opportunities for people to volunteer and get involved in their community.
One person, one show, one city at a time – we are moving a generation to change the world.
Our core platform focuses on ‘Give, Get Given or Doe. Receba’. We produce concerts – the only way to get a ticket is to earn one by working at a 4 hour volunteer project in your local community.
To date, over 205,000 volunteers have attended more than 50 RockCorps concerts. Volunteers have done over 750,000 hours of work for more than 2,600 global charities and non-profits. Artists have included Rihanna, Lady Gaga, David Guetta, Pharrell, Kanye, Snoop Dogg, Maroon 5, A$AP Rocky, Ellie Goulding and Nas.
Job Description
RockCorps is launching in Brazil in partnership with a major global brand. Each year, the program will engage 40,000 volunteers who will each give 4 hours of their time across 300 community volunteer projects, delivered with up to 200 partner NGOs (160,000 hours of volunteering in total) across 6 cities: São Paulo (the hub city, hosting the vast majority of projects) plus Belém, Salvador, Brasília, Porto Alegre, Rio de Janeiro and Belo Horizonte. Volunteer projects will run from November 2026 to April 2027.
These community projects culminate in a celebration concert in São Paulo in April 2027, featuring international and Brazilian artists. The only people attending will be those that did the volunteer work — RockCorps' "Give, Get Given" model.
RockCorps is now recruiting its core management team for this project.
Reporting to the Head of Operations, the Marketing & Comms Manager is responsible for overseeing the marketing and communications function of the RockCorps program in Brazil, leading the recruitment campaign that drives volunteers to the program.
Key Responsibilities
● Lead the planning and delivery of the recruitment campaign that drives volunteer registrations for the program — brand development, creative, digital, PR and grassroots marketing — always in coordination with the brand partner
● Own the program's marketing and communications budget
● Main point of contact, together with the Head of Operations, for the brand partner's marketing team
● Own the paid digital media and PR strategy, working in close daily coordination with the brand
partner's marketing team, who lead execution of the paid media buy and PR
● Marketing and communications strategy development for the program
● Development of the overall creative campaign for both the recruitment campaign and the volunteer projects
● Lead the program's social media presence — channel set-up, content planning and day-to-day community management
● Oversee the marketing-facing content of the program website and coordinate with the technical team on its build and updates
● If necessary, source and manage external agencies (creative, digital, production)
● Own the program's brand and cross-channel KPIs, and determine the success of each channel
● Provide regular reporting and analysis on marketing performance and recruitment progress to the leadership team and the brand partner
● Lead a small marketing team spanning digital marketing, content, social media, PR and partnerships
Requirements
This is an integral role within the business; leading the marketing and communications of the RockCorps Brazil Program from planning to a successful implementation.
● 10 to 15 years' experience in marketing and communications
● Proven track record of developing and deploying successful multi-channel campaigns for brands
● An understanding of the issues currently faced by young people in Brazil today, with a passion for social change
● A strong understanding of current marketing, advertising and communications trends and channels
● Performance marketing experience (paid social, paid search, programmatic); even where day-to-day media buying sits with a partner, able to direct and challenge it
● Experience with CRM platforms (Hubspot)
● Brand partner / stakeholder management experience; agency experience is a plus
● Confident providing regular reporting and analysis to senior leadership and partners
● Strong attention to detail, organizational skills and ability to multi-task
● Excellent interpersonal, written and communication skills
● Strong ability to work independently and as a member of a team
● Flexible, as there will be a degree of travelling within Brazil
● Possess resilience and able to manage multiple tasks, under deadlines
● Have a love of music and sense of humor
● Bilingual English and Portuguese – fluent to native level - is mandatory
● Must be based in São Paulo for the duration of the project
Benefits
Salary (CLT): BRL 16,150 gross per month, paid over 13 salaries per year (12 monthly payments plus the 13th-salary/"décimo terceiro" bonus, as is standard in Brazil).